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When she discovers a wedding planer's business card, Alexia instantly says, "YES" to Mathias unaware that it belongs to his mistress.
The groom is now trapped between his bride, and his lover who in charge of his unwanted marriage.
“This is a brand that is pretty choosy about its associations.
You lose control of your image when you agree to those things,” Langston says.
“On the one hand I was very excited that we were in the film and Fox seemed to be very interested in making it accurate,” he says, “but on the other hand I was a little bit terrified.” The fear?
That potential customers would see the movie, try to sign up for the hand-holding-heavy service seen on screen, and leave disappointed.
(The service launched earlier this month with one marriage and family therapist playing matchmaker; Langston says that he’s ready to hire more as soon as he has a better idea of demand.) Langston says that there was no financial aspect to the use of the e Harmony brand in the film, but that the company opted to participate in co-branded promotions.
The way e Harmony works in wasn’t the way it works in real life.
In reality, most users fill out a profile, find matches and go on dates, all without ever encountering an e Harmony employee; in the movie, the interactions between that company rep, played by Patton Oswalt, and the protagonist are central to the plot.
After a 10 year absence, Jean returns to his hometown when his father falls ill.
Reuniting with his sister Juliette and his brother Jérémie, they have to re-build their relationship and trust as a family again.
But at the same time, he thought the screenwriter’s idea of romance matched the company’s — and there was the little matter that, in fact, e Harmony had already been batting around the idea of going in the direction the script happened to take things.